With a slight exaggeration of the unique Rapala baitfish in distress swimming action, the Jointed gets the undivided attention of otherwise disinterested gamefi..
Berkley Flicker Minnows are pro designed and tournament proven. Using the same strict development standards from Flicker Shad, we created a line of minnow baits..
The Prime Bucktail Jig is not like any other jig on the market. The unique shape of the head and placement of the eyelet help bring this lure to life. With bulg..
Lure The Cordell Super Spot is one of the most versatile lures on the market. Shallow or deep, fast or slow rolled, the swimming action and fish attracting rat..
Topwater lure for night fishing Explosive strikes throughout the day Produces loud rhythmic surface busting sound
\tTopwater lure for night fishing\tExplosive s..
The Johnson Shutter Spoon is a popular shape among anglers looking for an erratic action to target predatory fish. The Shutter Spoon comes with a black nickel s..
Upgrade your fishing gear with this BS Fishtales Brad's 4" Super Bait Cut Plug Lure. It features a patented design with a superb rotating action. The fishing ba..
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The Cotton Cordell Pencil Popper is one of the most underrated topwater baits on the market.
\tSpecies: Bass, Striper\tLure Length: 7"\tHooks: #3/0detailedDescr..
The Berkley PowerBait Ripple Shad helps you get fantastic results on your fishing trips. It has a unique body design that's segmented to make its movements look..
This flatfish bait features trout and panfish finishes. They have a high-action wiggling plug and multi-specie design. They produce irresistible trolling action..
Description: The Fish ''Scull" - aka Fish Skull is a weighted head that has a realistic baitfish profile and is specifically designed for tying freshwater and s..
Gulp! Alive! baits offer the best alternative to live bait ever produced. Since the baits are soaked in the powerful attractant they are more effective and catc..
Gulp! Alive! baits offer the best alternative to live bait ever produced. Since the baits are soaked in the powerful attractant they are more effective and catc..