Entice fish to your hook with the Berkley Flicker Shad. It is available in a wide range of colors and designs. The size, shape and weight allow it to dive deep ..
Hand-Tied Trokar Hook, Premium Worth rings, Spro Power Swivel
The Nichols Lures Lake Fork Flutter Spoon features quality components all the way from its Spro Po..
Since the 1950's, this original Rooster Tail has been and still is one of the most productive spinners around. Used to catch just about any gamefish, the Rooste..
Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor, the..
Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor, the..
Made from whole fresh ground anchovies this thick oily is perfect to apply on live or dead anchovies. Thin with 50 / 50 with PRO-CURE Anchovy Oil to inject int..
Doctor Spoon Great Lakes (Thin) Series now come with an attached tinsel tail in bright and sparkling colors. The flash of these tinsel tails will entice more fi..
Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - th..
The Blitz Blade is a very unique blade bait. It is made from 100 percent light zinc alloy! Zinc is lighter than lead in the same form factor which allows the lu..
Strike King is the leader in spinnerbaits and and offers a complete range of them. The different models have different features, blade styles, skirt types and s..
The Bass Assassin Sea Shad is a four-inch lure that features a solid body with a paddle tail that gives it great action as you move it through the water. Cast i..
This is a red color about six times intense as the Iridescent Red. This is our best seller. One pound shaker style plastic jar.
A red color about 6 times intens..
Gulp! Alive! baits offer the best alternative to live bait ever produced. Since the baits are soaked in the powerful attractant they are more effective and catc..