Berkley innovation together with professional bass angler experience has created a new series of soft baits. The in-house scientists have teamed up with top bas..
The 1.5-inch Shad Assassin is ideal for crappie and other panfish.Introducing the Tiny Shad's "Big Brother "comes with the Pro Tiny Shad. With a beefier body an..
The 5.5" Berkley PowerBait Rib Snake, makes novice anglers good and good anglers even better. Scientists have spent over 25 years perfecting an irresistible sce..
Catch more trout with Berkley Gulp! Trout Worm, 2.5". Fishing enthusiasts and pros know that it takes more than just any bait to attract hungry trout. This spec..
Gobies are an invasive species found in the Great Lakes and Northern Regions. Ideal for Smallmouth Bass, Walleye, and Northern Pike. Cast and retrieve or slow d..
Berkley innovation, together with professional bass angler experience, has created a new series of soft baits. Berkley's in-house scientists have teamed up with..
Gulp! has 400 times more scent dispersion than ordinary plastic bait. The extreme scent dispersion greatly expands the strike zone allowing you to catch more fi..
HVMSF4-TNS HVC SICK FISH 4IN TNNSSE SHAD
Pro designed by Skeet ReeseSuper life-life shape and actionColors to match baitfish everywhereBerkley innovation, toget..
Designed to allow anglers to place a hook in the preferred place in live bait fish and artificial soft plastic bait. The unique design of the threader allows an..
Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor, the..
Gulp! has 400 times more scent dispersion than ordinary plastic bait. The extreme scent dispersion greatly expands the strike zone allowing you to catch more fi..
Gulp! has 400 times more scent dispersion than ordinary plastic bait. The extreme scent dispersion greatly expands the strike zone allowing you to catch more fi..
Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor the ..
Berkley innovation together with professional bass angler experience has created a new series of soft baits. The in-house scientists have teamed up with top bas..
The Bass Assassin Sea Shad is a four-inch lure that features a solid body with a paddle tail that gives it great action as you move it through the water. Cast i..